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Why do we need to change our design approach in order to change outcomes?



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Positive Development From Vicious Circles to V

Why do we need to change our design approach in order to change outcomes?
A new architecture is an 
essential
prerequisite of biophysical and social sustainability. The re-design 
of the built environment will require decision systems and tools that encourage design for diversity, 
adaptability and genuine reversibility.
6
Material flows and negative impacts are largely a function 
of the 
design
of development itself. It is futile to try to protect the natural environment from the 
growing ‘side effects’ of conventional development. In fact, the cumulative impacts of our modest 
buildings, both upstream and downstream, are monumental. The true scale of impacts is veiled by the 
omnipresent nature of the ‘man-made’ environment. Currently, buildings are ‘directly’ responsible for 
a major portion of energy consumption, raw materials extraction, toxic landfill, packaging waste and 
greenhouse gas emissions, along with timber, water and soil depletion, and many human illnesses.
In fact, it would be hard to think of any economic, environmental, social or distributional impacts 
that are not shaped and/or reinforced by the design of development. Problems such as deforestation, 
climate change, soil depletion, air pollution, water shortages, biodiversity and habitat losses, and 
pollution 
cannot
be reversed or prevented within the current model of development. Further, negative 
impacts at the source of materials and site of construction are only part of the problem. Dumb design 
largely determines the 
amount
of resources, space and energy consumed by people in the wider 
environment into the future. 
But isn’t the real problem ‘consumer behaviour’ or poor personal choices?
Currently, we only have limited choices as individuals. The design of infrastructure, building systems 
and construction processes largely determines the demand upon industry to provide materials and 
products downstream in the market.
7
That is to say, consumer demand is dwarfed by the ‘demand’ 
for natural resources that the design of development itself generates – unnecessarily. Design also 
dictates the waste and toxins that flow from the production and use of goods and services used in the 
built environment.
8
In this built environment context, people simply cannot choose truly sustainable 
lifestyles. They are trapped within non-sustainable environments by both physical and institutional 
design failure. The potential of behaviour change as a driver of sustainability is limited by the relatively 
trivial range of consumer items at the end of the industrial supply chain. Design limits the range of 
substantive choices available to people in the 
future
by locking us into manufactured environments 
that will drive excessive consumption and waste for decades.
9
Design also contributes to social 
problems by creating environments that generate social segregation, alienation, inequity – ultimately 
leading to conflict over diminishing space and resources. More immediately, built environments 
contribute directly and indirectly to human health problems.
10


6
Positive Development

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