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Start-up Summary

The owner of the business, 00007168, has selected the brand name ‘Big Ben School’ for his start-up. The revenue model adopted for the start-up can be considered to be fully online, subscription-based and the business will provide interactive live lessons through ZOOM platform and conduct student performance assessment through the website. This will allow tutors to teach group lessons, and then allocate time for individualized tutorials based on performance in mock exams. Basically, since the business model is fully online, the owner plans to work from home and recruit tutors who will also be working from home. This means that the rent for office space does not make a part of the start-up cost. Thus, the following expenses have been identified for establishing an online learning platform which prepares university applicants for mathematics exams: