Caroline njambi united states international university africa

TOTAL
 
412 
96 
96 
(Source: Amref, 2014) 
 
3.4 Reliability 
The Cronbach Alpha method of internal consistency was used to compute the reliability of the 
measures of the variables of the study using the various questionnaire items administered to 
respondents. Cronbach‟s alpha of well above 0.7 implies that the instruments were sufficiently 
reliable for the measurement.The Alpha coefficients for the variables (Extrinsic factors, 
Intrinsic factors and Impact of employee motivation) are shown in Table 3.4 
 

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Table 3.3: Reliability Coefficients 
Variable/Construct description 
Coefficient Alpha Reliability 
Extrinsic factors 
0.809 
Intrinsic factors
0.861 
Impact of employee motivation 
0.602 
3.5 Data Collection Methods 
Cooper and Schindler (2011) state that data collection methods refer to the process of 
gathering data after the researcher has identified the types of information needed which is; the 
investigative questions the researcher must answer, and has also identified the desired data 
type (nominal, ordinal, interval, or ratio) for each of these questions and also ascertained the 
characteristics of the sample unit that is, whether a participant can articulate his or her ideas, 
thoughts, and experiences. This study focused on the use of primary data which was collected 
from the target sample. A structured questionnaire was used to collect the data. The data 
collection instrument for the study was developed based on literature from various scholars on 
the subject of factors that influence employee motivation and its impact on employee 
performance in the organization. 
The questionnaire was divided into four sections: The first part was designed to analyze 
demographic data, which focused on collecting the respondent‟s personality characteristics 
deemed to contribute to the factors that influence employee motivation and how it impacts on 
the employee performance. The second part looked at extrinsic factors that influence the level 
of employee motivation at Amref Health Africa in Kenya. This section consisted of questions 
that were based on the identified extrinsic factors studied in the literature review with an aim 
of determining if they apply to Amref Health Africa in Kenya. There were five multiple 
choice options for each question, representing five levels of preference; Strongly Disagree, 
Disagree, Neutral, Agree, and Strongly Agree.
The third part of the questionnaire looked at the intrinsic factors that influence the level of 
employee job satisfaction at Amref Health Africa in Kenya. Five multiple choice options for 
each question was adopted, representing five levels of preference; Strongly Disagree, 
Disagree, Neutral, Agree, and Strongly Agree. The fourth part of the questionnaire assessed 

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the impact of employee motivation on his/her performance at Amref Health Africa in Kenya. 
This section consisted of questions with five multiple choice options for each question, 
representing five levels of preference; Strongly Disagree, Disagree, Neutral, Agree, and 
Strongly Agree. A pilot study was conducted to test the validity and reliability of the 
questionnaires. The results of the pilot study were however not included in the final report.