Adobe Brand Guidelines


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adobe-brandbook

MarCom made easy, powered by Adobe 
MarCom made easy, powered by Adobe® 
Klant: 
Blue Projects 
Ordernummer:
Datum: 29-05-2009
Aantal:
Versie: 2
Opmerking: 
MarCom made easy, powered by Adobe 
MarCom made easy, powered by Adobe® 
Clothing
As clothing does not have an edge from which the staged logo tag could hang, it should use the standard logo.
If using more than one type of imagery, ensure product names, mnemonics and the corporate logo have adequate clear space or keep 
them separate from each other.
Coffee cups
Coffee cups can use either the staged logo tag or the standard 
logo. If using the staged logo tag, be sure it’s hanging from the 
top edge not centered on the mug as in the third example.
Golfballs
Golfballs and similiar items should use the 
standard logo as there is no edge from which to 
hang the staged logo tag.
Caps
#1 and 2 show the standard logo used if it’s the main image on the 
face of the hat—reversed version on dark background; standard 
on light. #3 shows how the staged logo tag may be used when it 
can “hang” from the bottom edge of the back or side of the hat. #4 
is an incorrect use of the staged logo since there is no edge there.
ADOBE
®
PHOTOSHOP
®
LIGHTROOM
®
2
Bags
Similar to clothing, bags are recommended to use the standard 
logo. Even if there is an edge, manufacturing usually prevents a 
clean production at the edge so avoid the staged logo tag.


39
Adobe Corporate Brand Guidelines | Adobe Confidential | 25 October 2010
Usage examples, cont.

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