Objectives of knowledge management

Environmental 
scanning and 
analysis 
The process of 
continuously monitoring 
the environment and 
events and responding 
accordingly.
Introduction 
M02_CHAF6542_06_SE_C02.indd 42
7/23/14 11:11 AM

---

43
Chapter 2
Marketplace analysis for e‑commerce
suppliers. (In Chapter 4 we examine the issues of the broader e‑commerce environment in 
more detail using the SLEPT framework to examine Social, Legal, Economic, Political and 
Technological issues.)
Figure 2.1
The environment in which digital business services are provided
Organisation
Real‑world Digital Business
The Smart Insights interview
Michael Welch of Blackcircles.com on creating a new online business