Introductory page

LIST PRIZE: 0,25 to 10 l
 DISCOUNT : VARIES CUSTOMER TO CUSTOMER 
PAYMENT PERIOD: Decided With Customers
II. Marketing Plan
Idea generation and screening
1. Consumer needs: Why does the consumer need oil ?
Advantages of the product:
Olive oil is rich in monounsaturated oleic acid. This fatty
acid is believed to have many beneficial effects and is a healthy choice for
cooking.
1. Olive Oil Is Rich in Healthy Monounsaturated Fats

Olive oil is the natural oil extracted from olives, the fruit of the olive tree.

About 14% of the oil is saturated fat, whereas 11% is polyunsaturated, such as omega-6 and omega-3 fatty acids.
But the predominant fatty acid in olive oil is a monounsaturated fat called oleic acid, making up 73% of the total oil content.
Studies suggest that oleic acid reduces inflammation and may even have beneficial effects on genes linked to cancer
2. Olive Oil Contains Large Amounts of Antioxidants
Extra virgin olive oil is fairly nutritious.
Apart from its beneficial fatty acids, it contains modest amounts of vitamins E and K.
But olive oil is also loaded with powerful antioxidants.
These antioxidants are biologically active and may reduce your risk of chronic diseases
3. Protects against diabetes
It has been demonstrated that a diet that is rich in olive oil, low in saturated fats, moderately rich in carbohydrates and soluble fibre from fruit, vegetables, pulses and grains is the most effective approach for diabetics. It helps lower “bad” low-density lipoproteins while improving blood sugar control and enhances insulin sensitivity.
_{Disadvantages of the product:}
Disadvantages of the product:
There are two sides to every coin.
This famous adage implies that there’s both good and bad side to every ingredient. Olive oil is no exception. Touted to be one of the best in food and skincare world, this oil has numerous health and beauty benefits to offer.
But olive oil also comes with certain drawbacks that can cause significant damage to your health.
1. Causes Acne
Save
Excessive use of oilve oil can harm your skin and increase the chances of acne.Olive oil a heavy. It does not quickly absorb into your skin, and creates a thick layer on the skin, clogging the pores. Thus if you frequently apply it on your skin, it turns into an adhesive surface, trapping all the dirt, dust, and sebum into it. This process paves the way for the appearance of unwanted acne and pimples.
2. Can Cause Allergies
Olive oil can cause severe allergies, such as contact dermatitis, eczema, respiratory allergies, and so on. It is mainly experienced during or after the topical application of the oil. Those who are prone to allergies can also face this issue after they consumed something that has olive oil as one of the ingredients in their food. It’s always better to know olive oil benefits and side effects before consuming it regularly.
3. Can Cause Blackheads
With its extremely sticky and oily nature, olive oil can pave the way for the growth of blackheads on your face.
As explained earlier, the greasy olive oil forms a layer on your skin that traps in the dirt and dead skin into it. This, in turn, makes way for the formation of blackheads.
Idea Screening
Due to the high demand for olive oil, it is natural for our company to have serious competitors. For example, Almazaras, Laconico, Oliviacola Laur and others
Comfort
The quality and convenience of a product determines its value.
The convenience of our product is that you can take the olive oil with you wherever you go. This will not hinder you in any way. The packaging is neat and easy to carry.