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25min

Bagonizing2

However many words there are in English, the total will be small compared with those which do not yet exist. Native speakers, however, seem to have a mania for trying to fill lexical gaps. If a word does not exist to express a concept, there is no shortage of people very ready to invent one. Following a ten-minute programme about neologisms on BBC Radio 4 in 1990, over 1000 proposals were sent in for new English lexemes. Here are a dozen of the more ingenious creations.
Aginda – a pre-conference drink
Circumtreeviation – the tendency of a dog on a leash to want to walk past poles and trees on the opposite side to its owner
Blinksync – the guarantee that in any group photo there will always be at least one person whose eyes are closed
Fagony – a smoker’s cough
Footbrawl – physical violence associated with the game of soccer
Literate – said of people who care about litter
Illiterate – said of people who don’t care about litter
Catfrontation – the cause of nightly noise when you live in a neighborhood full of cats
Polygrouch – someone who complains about everything
Kellogulation – what happens to your breakfast cereal when you are called away by a 15-minute phone call, just after you have poured milk on it
Potspot – that part of the toilet seat which causes the phone to rink the moment you sit on it
Hicgap – the time that elapses between when hiccups go away and when you suddenly realize that they have
Liximania – a compulsive desire to invent new words
Loadsalexemes
Loadsamoney, an informal label for someone who flaunts wealth, first came to notice in the mid-1980s as the name of a character invented by British alternative comedian Harry Enfield. It caught on, and was given a boost in May 1988, when Labour Party leader Neil Kinnock used it to label the Conservative government’s policy of encouraging the creation of wealth for its own sake. Journalists began referring to a Loadsamoney mentality and the Loadsamoney economy, and gradually the prefix began to take on a life of its own. Later that year we find in various newspapers: loadsasermons, loadsaglasnost, loadsaspace, loadsapeople.
Several affixes seem to have found new life in the 1980s. Mega-, for example, was used with dozens of forms, such as –trendy, -sulk, -worry, -terror, -plan, -bid, -brand, and –city. The suffixing use of –friendly was found not only with user- (its original usage), but also with audience-, customer-, environment-, farmer-, girl-, nature-, and many more. Sexism brought a host of other –isms, such as weightism, heightism and ageism. Rambo-based coinages included Ramboesque and Ramboistic. Band-aid gave birth to Sport-aid and Nurse-aid. And the Watergate affair of the mid-1970s lived on linguistically, -gate continuing to attach itself to almost any proper noun where there may be a hint of wicked goings-on, as in Irangate, Lloydstage, and the remarkable Gospelgate (for the wrongdoing of US televangelists).

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