The cornerstone of unity



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100 Innovation from Finland English version

92 SANTA CLAUS 
On Christmas Eve, all over the world, millions of children wait for a visit from a friendly, whitebearded, red-
coated old man, but the role of the Finnish Santa Claus as a giftbearer is in fact relatively new. The Finnish word 
for Santa Claus 

 joulupukki
, literally ‘Christmas goat’ – still brings to mind the creature that preceded the jovial 
old man, the goat that symbolises both fertility and the devil. In bygone festive parades that called from house to 
house there were generally horned goats that did not bring presents but on the contrary had to be fed, and the 
creatures that ran around at New Year celebrations can be traced quite far back in European tradition. 
In Finland, carnivalesque goats were still around even in the 20th century. In eastern and north-eastern parts 
of the country, the harvest celebration, 
kekri
, included the visit of a goat that would sharpen its nose made out of 
shears to frighten the children and threaten to capsize the stove if it wasn’t given anything to eat. On St. Thomas’ 


Day, a figure called Risu-Tuomas (Twig Thomas) roamed the towns of western Finland with a gang of disguised 
youngsters in tow who would inquire if there were any bad children in the house and ask for something to drink. 
The Christmas goat also appeared on Christmas Eve, with a birch-bark mask, beard and horns so that it 
resembled a real goat. Children accompanied the goat from house to house, dancing, cracking jokes and 
enjoying hospitality. The inhabitants of the house might also receive presents, but they were brought by 
someone else who would often just throw then in through the barely open door. 
In Häme province youths amused themselves on St. Stephen’s Day by going round the houses asking 
whether Stephen was at home. The St. Stephen’s Day goat was dressed up in a fur worn inside out, wooden 
horns, and had a bath whisk for a tail. In Karelia a 
smuutta
or 
ropakko
wandered around between Christmas and 
Twelfth Night. It tried to avoid recognition by changing its voice and manner of speaking, but actually entering a 
house protected in this disguise provided a good chance to patch up old quarrels. After Twelfth Night, 
nuuttipukki
goats rambled through the villages of Häme and south-western Finland, taking the tap from the barrel if they 
were denied the home-brewed beer they demanded. 
According to legend, St. Nicholas served as a bishop in Myra in south-western Turkey in the 4th century, and 
was respected in both in the Eastern and Western Churches. He was adopted as the protector of especially 
sailors, fishermen, merchants and people living on islands. In the Nordic countries he was among the most 
important Catholic saints in the Middle Ages, in Finland after the 12th century. He then became a more popular 
figure in Finland, being made protector of birds, Master of the North and a forest deity. However, on a global 
scale, St. Nicholas is more renowned as the precursor of Santa Claus, as the source of a long success story. In 
paintings St. Nicholas was occasionally portrayed in a red cloak, and on St. Nicholas’ Day, the 6th of December, 
he might appear in scenes as a figure sharing sweets with children. Dutch Protestants took St. Nicholas with 
them to New Amsterdam (New York) and other parts of the United States, and during the 19th century he 
gradually turned into Santa Claus, the patron saint of Christmas markets and presents, a fairytale figure that 
sped through the sky with his team of reindeer, climbing down chimneys at night to put Christmas presents into 
children’s stockings. Old England’s Father Christmas, Protestant Germany’s Weihnachtsmann and Russia’s Ded 
Moroz are all partly descended from St. Nicholas, and the Finnish Santa Claus is also a part of the same 
brotherhood. 
In eastern Lapland there is a mountain called Korvatunturi 
– literally Ear Fell. The name suggests that the 
mountain can hear whether the children are being well-behaved or not, and although Markus Rautio, a popular 
narrator of children’s radio programmes, maybe did not personally come up with the idea of Santa living in 
Korvatunturi, he certainly reinforced this idea in the late 1920s. Another important factor in the spread of 
Christmas traditions was the primary school system. By this time our Santa had already got married and lost his 
horns, even though he might still go from house to house in a lamb’s fleece, and he had also recruited a gang of 
elves to help him. These little creatures were akin to the elves that in Finnish folklore protected houses and other 
buildings, and they were perfectly suited to observing children’s behaviour since their earlier mission had been to 
promote good morals. 
In his designs for a Coca-Cola Christmas campaign in the early 1930s, American Haddon Sundblom 
established the red, squat figure of Santa Claus as a basic western cultural image. Sundblom’s father was 
originally Finnish, so Finland was at a very early stage linked to the commer311 cial side of the story too. 
Nowadays Santas are generally dressed alike the world over in a red suit with white trim 
– there have even been 
attempts to create official or semiofficial norms for his appearance 
– and Finland is no exception. There are even 
professionally organised courses for Santas which train them to visit private houses and serve market forces. A 
Santa that wears an awkward cardboard mask and the wrong colour of coat, who takes a glass or two to boost 
his confidence, is normally disapproved of, but no matter how amateur he is, he follows the old Finnish 
Christmas traditions more faithfully than his certified brothers. 
Everyone agrees that the person who brings the Christmas presents must live in a mysterious place 
somewhere far in the North, but whether Santa Claus lives at the North Pole, in Canada, Norway, Sweden or 
Rovaniemi in Finland is a question that puzzles children writing their Christmas letters every year and keeps 
Nordic bu
sinessmen busy. Finns are of course sure that Santa’s true home is in Korvatunturi and that the 
authentic tourist Christmas Land can only be located in Lapland, and this belief is becoming more widespread in 
other countries. The snow, the northern nature with its reindeers, and the northern lights all create an excellent 
backdrop for the mystical figure that makes and delivers the presents, a figure that is at once strange and 
familiar and in whom the fears and hopes of childhood meet. 


Juha Nirkko 
– Senior Archivist, The Finnish Literature Society 

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