Pearson New International Edition International pcl tp indd 1

FRONT OFFICE SEMANTICS
Upscale limited-service hotel:
Lodging property within the limited-service segment that offers a wide
range of property and within-room amenities designed to provide high levels of comfort, convenience,
and elegance.
Popular upscale brands include Marriott’s TownePlace Suites, U.S. Franchise
System’s Hawthorn Hotels and Suites, and Candlewood’s Candlewood Suites. In
OVERVIEW OF THE LODGING INDUSTRY
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many markets, these properties target their sales efforts to the extended-stay guest,
the transient corporate market, or both.
Upscale limited-service hotels typically offer all of the guest services and ameni-
ties offered at mid-price properties as well as one or more of the following:
•
Substantially upgraded room furnishings and decor
•
Multipurpose suites
•
Hot breakfasts in addition to continental breakfasts
•
Upgraded in-room amenities, (soaps, shampoos and other toiletries)
•
Personal shopping and laundry services
•
High-speed Internet access
•
In-room safes
•
On-premise laundry facilities
•
On-premise convenience stores
Traditionally, hotel guests have been classified as either with a group (often defined
as 10 or more rooms reserved per night) or as a transient (traveling alone). These classi-
fications are useful when examining the characteristics of the limited-service hotel guest.