Objectives of knowledge management



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Examination questions

Explain the relationship between the concepts of e‑commerce and digital business.

Distinguish between buy‑ side and sell‑ side e‑commerce and give an example of 
the application of each.

Summarise three reasons why a company may wish to introduce e‑commerce.

Describe three of the main barriers to adoption of e‑commerce by consumers and 
suggest how a company could counter these.
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39
Chapter 1
Introduction to digital business and e‑commerce
References 
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2 September.
http://news.bbc.co.uk/1/hi/business/4207510.stm

Booz Allen Hamilton (2002) International E-Economy: Benchmarking the World’s Most 
Effective Policies for the E-Economy. Report published 19 November 2002, London. 
Boyd, D. and Ellison, N. (2007) Social network sites: definition, history, and scholarship. 
Journal of Computer-Mediated Communication
, 13 (1), 210–30. 
Chaffey, D. and Smith, P.R. (2012)
Emarketing Excellence: Planning and Optimizing Your 
Digital Marketing
, 4th edn. Routledge, London. 
comScore (2010) comScore Media Metrix Ranks Top-Growing Properties and Site 
Categories for April 2010. Press release, 10 May:
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Press_Releases/2010/5/comScore_Media_Metrix_Ranks_Top‑Growing_Properties_
and_Site_Categories_for_April_2010
.
Danneels, E. (2004) Disruptive technology reconsidered: a critique and research agenda. 
Journal of Product Innovation Management
, 21 (4), 246–58. 
Doherty, N., Ellis-Chadwick, F. and Hart, C. (2003) An analysis of the factors affecting the 
adoption of the Internet in the UK retail sectors.
Journal of Business Research
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DTI (2000)
Business in the Information Age – International Benchmarking Study 2000.
UK 
Department of Trade and Industry. 
eBay (2013) Annual SEC filing 2013.
http://investor.ebayinc.com/sec.cfm

Economist
(2000) E-commerce survey. Define and sell.
Supplement
, 26 February, 6–12. 
eEurope
(2005) Information Society Benchmarking Report. From eEurope (2005) initia-
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Evans, P. and Wurster, T.S. (1997) Strategy and the new economics of information.
Harvard 
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, September–October, 70–82. 
Facebook (2013) Annual SEC filing 2013:
http://investor.fb.com/sec.cfm

Flurry (2013) Flurry Five-Year Report: It’s an App World. The Web Just Lives in 
It. Blog post by Simon Khalaf, 3 April 2013:
http://blog.flurry.com/bid/95723/
Flurry‑Five‑Year‑Report‑It‑s‑an‑App‑World‑The‑Just‑Web‑Lives‑in‑It

Grove, A. (1996)
Only the Paranoid Survive
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ronments: conceptual foundations.
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, 60 (July), 50–68. 
Kalakota, R. and Whinston, A. (1997)
Electronic Commerce: A Manager’s Guide
. Addison-
Wesley, Reading, MA. 
Lecinski, J. (2012) Winning the Zero Moment of Truth. Published by Google, available from 
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Mougayer, M. (1998) E-commerce? E-business? Who e-cares?
Computer World
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