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Take advantage of social tools and widgets. 
Social media sites 
usually have free tools and widgets to help promote your blog content 
and increase its exposure on your profile. Add them to your blog or 
websites.
• 
Promote blog contests on your social media profiles
. These 
should help drive short-term traffic to your blog, while increasing 
awareness about the contest.
• 
Use cross-profile publishing tools
. There are scheduling tools like 
TweetDeck, SproutSocial, or HootSuite that can automatically publish 
the links to your blog content on several social media profiles 
simultaneously. This should be less hassle on your part.

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