Microsoft Word 2007 ichrie conference Proceedings Final-Final 06-06-07. doc


Annual International CHRIE Conference & Exposition



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CONSUMERS ENVIRONMENTAL CONCERN IN THE L

 
2007 Annual International CHRIE Conference & Exposition 
116
Barton (1994) were reviewed. This review process resulted in the development of a list of statements that built on 
the collective strengths and wisdom of earlier efforts in this area. Some of the questions included in the 
questionnaire were about learning from crises, the effects of crises, the response time in crises and crisis planning. In 
addition, a question was asked to learn if the agents had a crisis plan for their businesses. The last part of the 
questionnaire included questions regarding the types of effects of the crises. 
Before application, questionnaire was pre-tested by a group of travel agents to see if there was any 
difficulty comprehending the questions and to prove content validity and reliability of the instrument. As a result of 
conducting this pretest, some changes were made on questions according to the responses to the instrument. The 
data collected form the pre-test was examined for reliability, completeness of responses, and construct validity. 
Cronbach's alpha was performed to test reliability and internal consistency of the statements. The results showed an 
acceptable (Hair, Anderson, Tatham, and Black, 1998:118) reliability coefficient of .72 for the statements. 

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