Management & Leadership at Coca cola company

10.3 Leading

The third management function is “leading”. The following major steps are taken by the Coca-Cola Company in the leading function:

• 
  Motivation
  
• 
  Communication
  
• 
  Corporate Culture
  

10.3.1 Motivation

Coca-Cola Company gives high attention to the motivation of the employees. Promotions of hardworking employees are a part of the company’s policy. Promotions of employees are done on the performance basis which is a great motivation for the employee that higher his performance there is more chance of his promotion.

Beside from promotion strategy the Coca-Cola Company also uses the compensation strategy to motivate the employee; Coca-Cola is paying industrial average in compensation. Not only this different campaigns and competitions between the employees itself are also used to motivate the employees.

Managers play a very important role in the motivation of the employees in Coca-Cola Company. They help them in all their problems either they are personnel or professional. They give them feedback on their performance which makes the employee feel good. Working environment and a challenging milestone are a major factor in employee motivation in the company (The Coca-Cola Company, 2014).