Investments, tenth edition



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 Optimal Risky Portfolios 

 CHAPTER SEVEN 



7

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206 

P A R T   I I

  Portfolio Theory and Practice

     7.1 

Diversification and Portfolio Risk  

 Suppose your portfolio is composed of only one stock, say, Dell Inc. What would be the 

sources of risk to this “portfolio”? You might think of two broad sources of uncertainty. 

First, there is the risk that comes from conditions in the general economy, such as the 

business cycle, inflation, interest rates, and exchange rates. None of these macroeconomic 

factors can be predicted with certainty, and all affect the rate of return on Dell stock. In 

addition to these macroeconomic factors there are firm-specific influences, such as Dell’s 

success in research and development, and personnel changes. These factors affect Dell 

without noticeably affecting other firms in the economy. 

 Now consider a naive    diversification    strategy, in which you include additional securi-

ties in your portfolio. For example, place half your funds in ExxonMobil and half in Dell. 

What should happen to portfolio risk? To the extent that the firm-specific influences on the 

two stocks differ, diversification should reduce portfolio risk. For example, when oil prices 

fall, hurting ExxonMobil, computer prices might rise, helping Dell. The two effects are 

offsetting and stabilize portfolio return. 

 But why end diversification at only two stocks? If we diversify into many more 

securities, we continue to spread out our exposure to firm-specific factors, and portfo-

lio volatility should continue to fall. Ultimately, however, even with a large number of 

stocks we cannot avoid risk altogether, because virtually all securities are affected by 

the common macroeconomic factors. For example, if all stocks are affected by the busi-

ness cycle, we cannot avoid exposure to business cycle risk no matter how many stocks 

we hold. 

 When all risk is firm-specific, as in  Figure 7.1 , panel A, diversification can reduce risk 

to arbitrarily low levels. The reason is that with all risk sources independent, the exposure 

to any particular source of risk is reduced to a negligible level. The reduction of risk to 

very low levels in the case of independent risk sources is sometimes called the    insurance 




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