Investments, tenth edition



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APPENDIX C: The Kelly Criterion

To take a step upwards from the gamble of the St. Petersburg Paradox, consider a 

sequence of identical one-period investment prospects, each with two possible payoffs 

(with rates of return expressed as decimals): a positive excess return, b, with prob-

ability  p, and a negative excess return, 2a  (a  . 0), with probability q  5 1 2  p. J.L. 

Kelly


11

 considered this a basic form of a capital allocation problem and determined the 

optimal investment in such a sequence of bets for an investor with a log utility function 

(described in Appendix A).

Investing a fraction y in the prospect and the remainder in the risk-free asset provides 

a total rate of return of 1 1 r 1 by with probability p, or 1 1 r – ay with probability q

Because Kelly employs a log utility function, the expected utility of the prospect, per dol-

lar of initial wealth, is:

 

E

3U(y)4 5 p ln(1 1 yb) 1 q ln(1 1 ay

(6.C.1)

11

J.L. Kelly Jr., “A New Interpretation of Information Rate,” Bell System Technical Journal 35 (1956), 917–56.



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204 

P A R T   I I



  Portfolio Theory and Practice

The investment that maximizes the expected utility has become known as the Kelly crite-

rion (or Kelly formula). The criterion states that the fraction of total wealth invested in the 

risky prospect is independent of wealth and is given by:

 

5 (1 1 r)

a

p



a

2

q



b

(6.C.2)



This will be the investor’s asset allocation in each period.

The Kelly formula calls for investing more in the prospect when p and b are large and 

less when q and a are large. Risk aversion stands out since, when the gains and losses are 

equal, i.e., when a 5 by 5 (1 1 r)(p 2 q)/a, the larger the win/loss spread (correspond-

ing to larger values of a and b), the smaller the fraction invested. A higher interest rate also 

increases risk taking (an income effect). 

Kelly’s rule is based on the log utility function. One can show that investors who have 

such a utility function will, in each period, attempt to maximize the geometric mean of the 

portfolio return. So the Kelly formula also is a rule to maximize geometric mean, and it 

has several interesting properties: (1) It never risks ruin, since the fraction of wealth in the 

risky asset in Equation 6C.2 never exceeds 1/a. (2) The probability that it will outperform 

any other strategy goes to 1 as the investment horizon goes to infinity. (3) It is myopic, 

meaning the optimal strategy is the same regardless of the investment horizon. (4) If you 

have a specified wealth goal (e.g., $1 million), the strategy has the shortest expected time 

to that goal. Considerable literature has been devoted to the Kelly criterion.

12

12



See, for example, L.C. MacLean, E.O. Thorp, W.T. Ziemba,  Eds., The Kelly Capital Growth Criterion: Theory 

and Practice (World Scientific Handbook in Financial Economic Series), Singapore: World Scientific Publishing 

Co., 2010. 




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