142
C H A PT E R 6 International Finance and Trade
6.5
Conducting Business Internationally
A
multinational corporation
is a fi rm that engages in international business activities, such
as selling goods and services in foreign countries or purchasing goods and services from
providers in foreign countries. U.S. fi rms conducting business internationally are concerned
about the value of the U.S. dollar relative to the values of other currencies. A higher U.S. dollar
relative to, say, the euro makes U.S. products and services more costly than their eurozone
competitors in eurozone member countries. Thus, a higher U.S. dollar is likely to result in
lower export levels and higher import levels.
Firms that have foreign sales must be concerned with the stability of the governments and
changing values of currency in the countries in which they do business. They must also pay
attention to commodity price changes and other uncertainties related to monetary systems.
Multinational corporations may also be faced with ethical situations that must be addressed.
While our focus here is on business corporations, individuals and institutional investors
engaged in international business activities also face many of the same trade and currency-
related issues.
Exchange Rate Developments for the U.S. Dollar
The dollar continues to be an important currency for international commercial and fi nancial
transactions. Because of this, both the United States and the rest of the world benefi t from a
strong and stable U.S. dollar. Its strength and stability depend directly on the ability of the
United States to pursue noninfl ationary economic policies. In the late 1960s and the 1970s,
the United States failed to meet this objective. Continuing high infl ation led to a dollar crisis
in 1978, which threatened the stability of international fi nancial markets.
Figure 6.2
shows the strength of the U.S. dollar relative to an index of major currencies
(Australia, Canada, European eurozone countries, Japan, Sweden, Switzerland, and the United
Kingdom) for the 1984 through 2015 period. As infl ation was brought under control in the
early 1980s and economic growth accelerated after the 1981–1982 recession, the dollar rose
against other major currencies until it reached record highs in 1985. As discussed, relatively
higher economic growth and relatively lower infl ation rates lead to a relatively stronger currency.
Do'stlaringiz bilan baham: