5. Putting incentives front and center: Information on incentives is the single most
important feature of an inward investment website. It should provide a comprehen-
sive overview of state and local incentives - again, ideally within 1-2 clicks from the
homepage;
6. Providing GIS for available sites: Information on available sites is something ev-
ery comprehensive inward investment website should have - whether it is a dedicated
page or a link to a separate provider. Ideally, this should include a GIS component,
so site selectors can visualize exactly where the available property falls in the area;
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