GLOSSARIY
Traditional homeowners are the main problem, and cannot be kept up with the ever-changing times. It has old customs and expects other people to do the same. He tries to get the maximum profit from every spent money. He never purchases credit. He tries to stay away from all the risks. Loves comedy. Prefer to keep up with the latest news from the world only on TV.
An active person who pursues a specific goal, uses all his skills and energy to develop professionally and is passionate about his work.
Market Segmentation - Understands market segments that unite the needs of consumers.
Individual tourism services market - in this case, tourists can individually choose their own routes, and if necessary, place an order for transport and hotel accommodation.
Social criteria are tourists' age, sex, size of the permanent resident's place of residence, number of family members, service providers, family, ethnic, religious beliefs, and family income, whether the family has a vehicle or not.
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