Учебное пособие для студентов очной формы обучения направлений подготовки

 
 
 
 
 

---

93 
 
 
1. Before you buy something, do you shop 
around in different places? 
5. When you buy a gadget, do you read 
through the guarantee and conditions? 
a.
always 
a.
always
b.
sometimes 
b.
sometimes
c.
never 
c.
never 
 
 
2. Are you easily taken in by adverts and the 
appearances of products? 
6. If you have a problem with a product, do 
you take it back to the shop as soon as 
possible with the receipt, guarantee and 
packaging? 
a.
always
a.
always
b.
sometimes
b.
sometimes
c.
never 
c.
never 
 
 
3. When you buy something, do you ever 
throw away the receipt? 
7. When you take something back, do you go 
up to a shop assistant and start off by 
explaining the problem politely? 
a.
always
a.
always 
b.
sometimes
b.
sometimes
c.
never 
c.
never 
 
 
4. Before you buy clothes, do you try them 
on first? 
8. Have you ever rung up your local 
consumer protection organisation to help 
you out with a problem? 
a.
always 
a.
yes
b.
sometimes
b.
no
c.
never 
c.
never 
 
 
 
8. Answer the questions above and discuss your results in the group.

---

94 
1A. Fill in the missing words in the table. 
Verb 
Agent 
General noun 
market 
marketer 
 
distribute 
 
 
 
 
competition 
 
 
 
advertising 
advertisement 
 
supplier 
 
 
sponsor 
 
consume 
 
 
produce 
 
 
 
analyst 
 
 
researcher 
 
import 
 
 
1B. Complete the sentences below with words from the word table. 
1. Marketers m___________ p___________ to customers. 
2. Advertisers a__________ to c__________. 
3. Market analysts a_________ the performance of s_________ and the behaviour of 
c____________. 
4. The opposite of export is __________. 
5. The opposite of demand is _________. 
6. C__________ is good for consumers. 
7. S__________ is a form of a_____________. 
FINAL TASKS 

---

95 
2. Complete the following sentences with a preposition from the box, where 
necessary. You need some of the prepositions more than once. Some of the sentences do 
not need an extra word.
 
after in on out to with 
1. 
I head ___________ the marketing department at Power Enterprises. 
2.
I report directly ____________ Mr. Power himself.