The skills you need guide to interpersonal skills

Politicians
 
often have to communicate bad news, for example, 
failures in their departments, scandals, or not meeting targets. As 
politicians are in the public eye, they may be judged by how well 
they communicate bad news. They will worry about their electorate 
and the repercussions for their self-image, their political party and 
their country. It is not unusual for politicians to use ‘spin doctors’ 
and ‘public relation gurus’ who can advise, alleviate personal blame 
and find positives in potentially bad news. Another trick sometimes 
used by politicians is to coincide the release of bad news with some 
other, unrelated big news story, with the hope that media and public 
attention will be focused elsewhere.
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