Self-study7 Task Complete the text with the best words


Task 8. Look through the whole article and find



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Self-study7 Task Complete the text with the best words

Task 8. Look through the whole article and find:
a) three traditional companies - General Motors, IBM and Wai-Mm1
b) four Internet companies - Wikipedia, eBay, Google and YouTube
Task 9. Read paragraph 2 and decide if these statements are true or false.
Wikipedia ...
a) entries can only be changed by the person who wrote them.- false
b) has no central control at all.- true
c) is the largest encyclopaedia in the world. - true
d) is of high quality.- true
e) copies existing ways of working. - false
Task 10. Look at paragraph 3 and find:
a) two benefits of large organizations.1) to capture economies of scale 2) to control risks
b) four benefits of small ones. - freedom, flexibility, motivation and creativity
Task 11. Now match the expressions in task 10 to their definitions.
a) when people have new ideas
b) the ability to work 'as your own boss'
c) to limit the effect of unexpected events
d) when people work with enthusiasm and a sense of purpose
e) the ability to work when and where you want to
f) when high levels of production result in lower costs per unit produced
Task 12. Read paragraph 4. In which areas will the benefits of small organisations be most useful? These human benefits can provide decisive competitive advantages in knowledge-based and innovation-driven work.
Task 13. Find the name the writer prefers for this new way of working in paragraph 4.- collective intelligence
Task 14. Which of these areas is not mentioned in paragraph 5 in relation to the potential application of collective intelligence?
a) healthcare b) wholesale c) retail d) design
Task 15. What three benefits do people get from contributing to crowd intelligence websites, apart from money? (paragraph 6) - benefits such recognition or socialise with they get other as enjoyment, opportunities to others.

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