Q
Qantas Airways, 110, 188, 434
Quaker Oats, 78
Quiksilver, 75
R
RadioShack, 260–261
Ralph Lauren, 74
Ramada Inn, 147
Rampart Investments, 50
Rand Corporation, 116
Raptiva, 219
Raytheon, 163
Reader’s Digest
, 204
Red Lobster, 116, 236
Reebok, 400–402, 411
Reliant Energy, 88
RE/MAX, 147
Renault, 327, 328, 425
Reynolds, Smith & Hills, 277
Rhode Island Hospital, 419–420
Rhone-Poulenc, 381
Ritz-Carlton, 474
Robie & Matthai, 322
Roche Group, 219, 220
Rochester Institute of Technology, 474
Rolex, 74, 471
Rotary, 400
Rover, 81
Royal Dutch Shell Group, 169, 437
Rubbermaid, 281
RUEHL 925, 159, 161
S
Safeway, 39
Saks Fifth Avenue, 204, 244
Saltimbanco
, 392
Salvation Army, 37
Samsung Electronics Company, 6, 11, 178,
178
f
, 200, 476
Samuel Adams, 140
Sanyo, 52
SAP, 372
Saturn, 70, 112–113
Satyam Computer Services, 441
Scandinavian Airlines, 188
Schwinn, 39
S.C. Johnson & Son, 214
Sears, 73, 167, 198, 204, 306, 435, 443
Seattle Genetics Inc., 219
Seattle Mariners, 271
Securities and Exchange Commission (SEC),
40, 41
f
, 50
Sergeant York antiaircraft gun, 110
Service Corps of Retired Executives (SCORE),
146, 147
7-Eleven, 147, 198
SGN-40, 219
Shanghai Kiss
(movie), 156
Shell Learning Center, 183
Shell Oil, 6, 11, 21, 57, 175, 183, 235, 309, 444
Sherritt International, 99
Shimano, 94
Shimizu Corporation, 280
Siemens, 472
Sierra Club, 40, 399
Simonds Rolling Machine Company, 12
Singapore Airlines, 102, 105
SkyTeam, 188
Slide, 327
Slim-Fast, 83
Small Business Administration (SBA), 131, 132,
144, 145, 146–147
Small Business Development Center (SBDC),
147
Small Business Institute (SBI), 147
Société Bic, 139
SoftBank Capital, 144
508
Organization and Product Index
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SolarCity, 135–136
Sony, 50, 52, 210, 444
Southwest Airlines, 57, 362, 442
Souza Cruz, 99
Sprint, 372
Spun.com, 144
Sriracha Hot Chili Sauce, 139
Stanford Financial Group, 45
Stanford University, 110
Staples, 49
Star Alliance, 188
Starbucks, 3, 4, 5, 6, 9, 10, 39, 40, 41
f
, 57, 69, 86,
101, 111, 131, 143, 176, 236, 301, 328, 336,
365, 394, 428, 442
f
, 443
Star Trek
(movie), 201
Starwood Hotels, 44
State Farm Mutual, 136–137
Steinway & Sons, 30–31
Stonyfield Farm, 372
Studebaker, 20
Subaru, 175
Subway, 39, 41
f
, 147, 148, 462
Sun Microsystems, 202
Super 8, 147
Supercuts, 147
Sylvan Learning, 147
T
Taco Bell, 147, 432
Tag Heuer, 75
Take-Two Interactive Software, 327
Target, 11, 20, 22, 50, 487
Tata Motors, 75, 81, 213
Teamsters, 246
Technorati, 373
Telebook, 156
Telecom Italia, 99
Tenneco, 178
Texas Instruments (TI), 45, 57, 116, 139, 164,
209, 214, 309, 377, 407, 433
Textron, 83
Thanksgiving Coffee Co., 98–100, 124
3M Company, 198, 213, 281, 345
3 Needles
(movie), 155–156
Thunderbird, Ford, 210
Tide, 75
Time Warner, 365
Timex, 75, 471
TLG Research Inc., 182
Toshiba, 200
Toucan-Do, 368
Toyota, 6, 8, 23, 88, 112, 133, 142, 169, 361,
473
Toys R Us, 132
f
, 435
Transamerica, 79
TransFair USA, 62
Treasure Island Hotel and Casino, 393, 470
Treasure Planet
(movie), 436
Trek Bicycle Corporation, 93–94
Trident, 167
TripAdvisor, 397
Tropicana, 75
TSA, 163
Twelve Angry Men
(movie), 122
Twitter, 38, 132, 144, 145, 376
Tyco, 45, 46, 368
Tylenol, 50
U
UBS, 50, 447
Umbria, 372–373
Under Armour, 39
Unilever, 11, 18, 83, 99, 444
Union Carbide, 174, 414
Unisys, 53
United Airlines, 18, 58, 85, 137, 188, 365, 377,
428, 474
United Auto Workers (UAW), 196, 200, 201,
246, 248, 399, 413
United Continental Holdings, 188
United Nations, 156
United Nations Children’s Fund, 62
U.S. Bureau of Labor Statistics, 23
U.S. Civil Service, 163
U.S.-Cuba Sister Cities Association, 99
U.S. Department of Defense, 397
U.S. Department of Justice, 188
U.S. Department of Labor, 230, 277
U.S. Equal Employment Opportunity
Commission (EEOC), 356
U.S. Marines, 4
U.S. Navy, 4
U.S. Postal Service, 173
U.S. Senate Democratic Hispanic Task Force, 347
U.S. Small Business Association, 128
U.S. State Department, 62
United Way of America, 4, 69
Universal Studios, 79, 91
University of Aston, 176
University of Michigan, 332
University of Nebraska, 3
UPS, 173, 204, 307, 429
Urban Outfitters, 4
USAA, 474
US Airways, 108, 188, 287, 428
USA Today
, 474
U.S. Steel, 23, 460
USX Corporation, 460
V
Vanilla Bicycles, 133
Varekai
, 392
Verizon, 248, 260
Viacom, 327
Victoria’s Secret, 160
Vogue
, 6
Volkswagen, 40, 52, 412, 425
W
Wall Street Journal
, 197, 293
Walmart, 6, 11, 40, 41
f
, 50, 87, 129, 131, 169,
171, 176, 206, 229, 231, 242, 248, 261–262,
366, 397, 472, 478
Walmart.com, 486
Walt Disney Company, 20, 57, 162, 179, 179
f
,
440
Walt Disney World, 39, 163
Wang Laboratories, 150
Warby Parker, 139
Warner-Lambert, 281
WD-40 Company, 77, 178
Wegmans Food Markets, 223–225, 257
Wells Fargo, 11, 132
f
, 243
Wendy’s, 39, 175
Wesabe, 114
Western Electric, 15
Westinghouse, 333
Weta Digital Effects, 73
Weyerhauser, 303
Whirlpool Corporation, 45, 68, 175, 482
Whistler Corporation, 22, 427–428, 431–432,
474
White Barn Candle Company, 160
Whole Foods Market, 134, 143, 292–294,
323
W hotels, 44
Women’s Growth Capital Fund, 147
WorldCom, 46, 349, 368
World Trade Organization (WTO), 56
Wrigley, 77
WWW-Service GmbH, 156
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