participants in the communication.
The last and commonly brief rhetorical move – the closure – has the primarily
interpersonal function of marking the end of the speech by thanking the audience
for their attention and expressing wishes concerning the well-being of the ‘in-
group’ broadly sharing the ideological point of the view of the speaker and the
success of the intended action plan; it is often realized by routine phrases.
As is obvious from the brief discussion of the rhetorical structure of political
speeches above, the individual moves of the speech contribute in different ways
to the persuasiveness of the rhetoric. By construing the voice of the speaker in
relation to his identity and ideological viewpoint, the salutation part focuses on
persuading the audience to trust the orator, while the subsequent moves of the
body convey moral judgements and urge the audience to commit themselves to
a particular future behaviour complying with the ideology and the action plan of
the speaker. Finally, the closure projects the interpersonal relations established
between the speaker and his audience and their assumed commitment to a
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