Topic 1: Increasing travels between countries enable people to learn different cultures or to increase tension between people from different countries


unplanned  purchase Banners, signs, flags and other visuals, for example, turn  unintended



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unplanned 
purchase Banners, signs, flags and other visuals, for example, turn 
unintended 
shoppers  successfully  into  impulsive  buyers  in  their 
mundane 
shopping  trip.  Another  function  of 
advertising  is  to  make  people  live  in  a  world  of  fantasy,  in  which  they  consider  themselves  prettier, 
slimmer, richer and more outstanding. Advertising also succeeds in creating peer effect. It is not unusual 
that one buys something 
on impulse 
without knowing much about the product but merely assuming that 
his or her peers are using it. 
As suggested above, individual's reactions to advertisements and preferences on a brand are inherently 
complex and unpredictable, simple cause-and-effect conclusions are 
elusive. 
Despite boosting the sales 
of a product or service, advertising can hardly make any product or service dominate I he market. 
1.
 
erase = wipe out = remove 
2.
 
flaw = defect = fault 
3.
 
tempting = alluring = enticing 
4.
 
persuasive = influential = convincing 
5.
 
multiple = various = a compound of 
6.
 
complementary = balancing = matching 
7.
 
inspection = examination = assessment = observation 
8.
 
tolerance = acceptance 
9.
 
unplanned = impulsive 
10.
unintended = unintentional 
11.
mundane = dull = everyday = routine = dreary = boring 
12.
on impulse = on the spur of the moment = on a whim = impulsively 
13.
elusive = vague = indefinable = obscure 


 
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