Kenneth C. Laudon,Jane P. Laudon Management Information System 12th Edition pdf



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Kenneth C. Laudon ( PDFDrive ) (1)

Sources: 

Joe Sharkey, “Setbacks in the Air Add to Lure of Virtual

Meetings,” 

The New York Times

, April 26, 2010; Matt Hamblen,

“Firms Use Collaboration Tools to Tap the Ultimate IP-Worker

Ideas,” 


Computerworld

, September 2, 2009; “Computerworld

Honors Program: P&G”, 2008; www.pg.com, accessed May 18,

2010; “Procter & Gamble Revolutionizes Collaboration with Cisco

TelePresence,” www.cisco.com, accessed May 18, 2010; “IT’s Role

in Collaboration at Procter &Gamble,” 



Information Week

, February

1, 2007.

CASE STUDY QUESTIONS

1.

What is Procter & Gamble’s business strategy?



What is the relationship of collaboration and

innovation to that business strategy?

2.

How is P&G using collaboration systems to exe-



cute its business model and business strategy? 

List and describe the collaboration systems and

technologies it is using and the benefits of each.

3.

Why were some collaborative technologies slow to



catch on at P&G?

4.

Compare P&G’s old and new processes for writing



up and distributing the results of a research

experiment.

5.

Why is telepresence such a useful collaborative



tool for a company like P&G?

6.

Can you think of other ways P&G could use



collaboration to foster innovation?


LEARNING OBJECTIVES

S

After reading this chapter, you

will be able to answer the

following questions:

1.

Which features of organizations do

managers need to know about to

build and use information systems

successfully? What is the impact of

information systems on organiza-

tions?

2.

How does Porter’s competitive

forces model help companies

develop competitive strategies

using information systems?

3.

How do the value chain and value

web models help businesses iden-

tify opportunities for strategic

information system applications?

4.

How do information systems help

businesses use synergies, core

competencies, and network-based

strategies to achieve competitive

advantage?



5.

What are the challenges posed by

strategic information systems and

how should they be addressed?



CHAPTER OUTLINE

3.1

ORGANIZATIONS AND INFORMATION

SYSTEMS

What Is an Organization?

Features of Organizations

3

.2



HOW INFORMATION SYSTEMS IMPACT

ORGANIZATIONS AND BUSINESS FIRMS

Economic Impacts

Organizational and Behavioral Impacts

The Internet and Organizations

Implications for the Design and Understanding of

Information Systems



3.3

USING INFORMATION SYSTEMS TO ACHIEVE

COMPETITIVE ADVANTAGE

Porter’s Competitive Forces Model

Information System Strategies for Dealing with

Competitive Forces

The Internet’s Impact on Competitive Advantage 

The Business Value Chain Model

Synergies, Core Competencies, and Network-Based

Strategies



3.4

USING SYSTEMS FOR COMPETITIVE

ADVANTAGE: MANAGEMENT ISSUES

Sustaining Competitive Advantage

Aligning IT with Business Objectives

Managing Strategic Transitions




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