RETURN OF THE INTERNET
The first era of the Internet started with the energy and spirit of a young Luke
Skywalker—with the belief that any kid from a harsh desert planet could bring down
an evil empire and start a new civilization by launching a dot-com. Naïve to be sure,
but many people, present company included, hoped the Internet, as embodied in the
World Wide Web, would disrupt the industrial world where power was gripped by the
few and power structures were hard to climb and harder to topple. Unlike the old
media that were centralized and controlled by powerful forces, and where the users
were inert, the new media were distributed and neutral, and everyone was an active
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