2.3 Ownership
The College Cafe is a Limited Liability Company and is solely owned by its founder, Gerald Owens.
2.4 Keys to Success
Our key to success will lie in our ability to execute our business model. In order to achieve success, we need to focus on the following areas to establish The College Cafe as a successful and profitable enterprise. They are:
Recruit an exceptional management and marketing team with extensive domain experience in the college market.
Create and maintain a "Grass Roots" marketing campaign.
Offer innovative and unique products and services.
Form strategic alliances and partnerships with companies suppling products to the college market.
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