Customer satisfaction
The survey also included two questions asking employees to estimate levels of customer satisfaction.
Similar service quality research has argued for the importance in measuring quality via the workers’ own attitudes
and perceptions, based on a proximal reasoning philosophy (Lee-Ross & Pryce, 2004). In addition, previous
research has shown a positive correlation between employee and customer perceptions of service quality (Johnson,
1996; Schneider & Bowen, 1985). The two questions asking for employee were combined to form a scale to
measure employee perceptions of customer satisfaction (alpha = .88).
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