Microsoft Word 2007 ichrie conference Proceedings Final-Final 06-06-07. doc

“
BEERP
”- 
55.14% of the total variance with an Eigen 
value of 6.62; “BOPERP” - 8.63% of the total variance with an Eigen value of 1.14; “BORERP”
 
- 8.20% of the total 
variance with an Eigen value of 1.10).
 
Result of Multinomial Regression Analyses:
For this,
 
six scales of customers’ WTP to support ERP were recoded 
into three categories. From both countries’ data sets, the lowest point 1 (hotel should pay and thus I will not pay 
anything) was regrouped into category 1. The two middle points, 2 (pay 2% to less than 4%) and 3 (pay 4% to less 
than 6%) were regrouped into category 2. The last three points, 4 (pay 6% to less than 8%), 5 (pay 8% to less than 
10%), and 6 (pay more than 10%) were regrouped into category 3. This can make each category to have a similar 
sample size (In the Greece data, category 1= 35.6%, category 2 = 35.6%, category 3 = 28.8%; In the U.S. data, 
category 1 = 33.8%, category 2 = 32.4%, category 3 = 33.8 %).