Local and International Trends in Hospitality and Gastronomy
Proceedings of International Symposium organised by Kodolányi János University and Saint-Petersburg State University of Economics, Budapest, 9 October 2018
Edited by Tamara Rátz
Kodolányi János University Orosháza, 2018
Copyright © 2018 Tamara Rátz
Copyright © 2018 Tatyana Bedjaeva, Sergey Burukhin, Evgenii Fedorov, Katalin Juhász-Dóra, Vazha Kushitashvili, Eszter Madarász, Elina Mishura, Ekaterina Mukhortikova, Tamara Rátz, Tamás Régi, Daria Rogozina, Ksenia Ryabukha, Svetlana Stepanova, Judit Sulyok, Victoria Sandrina
All rights reserved. No part of this publication may be reproduced in any form or by any means, electronically, mechanically, by photocopying, recording or otherwise, without the prior permission of the copyright owners.
ISBN 978-615-5075-45-2
Published by Kodolányi János University
Dr. h.c. Péter Szabó PhD Rector 5900 Orosháza, Gyopárosi u. 3.F. www.kodolanyi.hu
“You cannot get an influence from the cuisine of a country if you don’t understand it. You’ve got to study it.”
Ferran Adrià Acosta
"It is wisdom to profit by yesterday's mistakes. It is fatal to hang onto yesterday's victories. You limit yourself. The future should be expanding. Yesterday's experiences are the foundation on which you build today."
Conrad Hilton
CONTENTS
Introduction
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7
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Food and Culture: Some Remarks for Hospitality
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by Tamás Régi
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10
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Hospitality Trends in the 21st Century – Special Focus on Food and Beverage Outlet Management in International Hotel Chains
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by Katalin Juhász- Dóra
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17
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Essence and Elements of the Hotel Service System
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by Ksenia Ryabukha and Tatyana Bedjaeva
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30
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The Concept of Development of Hotel and Restaurant Business in St. Petersburg for the Next 10 Years
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by Sergey Burukhin and Daria Rogozina
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37
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Influence of Innovations on the Competitiveness of the Hotel Enterprises
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by Elina Mishura
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42
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Research of Factors Affecting on the Choice of Hotel by Consumers
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by Svetlana Stepanova
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48
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The Wine Lab – Generating Innovation Between Practice and Research
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by Judit Sulyok and Eszter Madarász
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53
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Trends and Features of Restaurant Menu in Saint Petersburg
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by Vazha Kushitashvili and Evgenii Fedorov
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66
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Creativity and Innovation in Hospitality Service Development: The Case of KönyvBár & Restaurant, Budapest
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by Tamara Rátz
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72
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Marketing Research of Medical and Health- Improving Services Sanatorium “Small Salt”
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by Ekaterina Mukhortikova and Victoria Sandrina
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82
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