It is wrong to take the basics of a guide's speech culture as an original author's work. After all, hundreds of books on the art of public speaking have been written over thousands of years

The order of speech in oral speech differs by its freedom. While written speech is characterized by systematic, interconnected, logically correct statements, thoughts, oral speech is often situational, and many additions are made depending on the situation, the reaction of the audience. In oral speech, of course, sometimes the order of words is disturbed, and this is why vitality and naturalness are achieved in speech. One of the most important elements of a speaker's speech culture is the correct use of these words. Words have an impact on the audience only if they are used in full, in context and in combination with other words. An important indicator of the culture of guide speech is the correct pronunciation of these words. The audience always pays attention to the mispronounced words. If pronunciation mistakes are repeated, it will negatively affect the consciousness of the audience, preventing the reception of words. In many cases, there are difficulties in pronouncing the surnames, first names, geographical locations, various foreign terms of the heroes. In this case, you need to use a guide dictionary (the dictionary is available in any bookstore). The use of such stamps in speech as "due attention", "promotion", "goal setting" and so on, makes speech meaningless, lifeless, imageless. Another type of word stamps is clericalism. Chancellorship is a standardized cycle of formal-working written speech. We read them on the radio, on television, in newspapers and magazines. It’s hard to get rid of them, and over and over again they’re getting into our speech. But the guide must be careful to use them, to fight them.

Professional terms and foreign words can also be "dangerous" for a guide. Firstly, both should be pronounced in accordance with the content, and secondly, if the spoken word is not clear to everyone, explain its meaning simply and clearly. The terms used should be concise. This age-old problem has existed since the time of Aristotle to orators. He believed that a skilled speaker should arrange his speech in such a way that foreign words in the speech "pass unnoticed" and "have a clear meaning." The use of professional terms and foreign words in the story of the tour falsifies the speech, disrupts the connection between the guide and the group.