Innovations in Foreign Direct Investment Attraction

TABLE 2.

 Most Effective Investment Promotion Techniques to Attract FDI (0-5, 5 = most effective)

Technique – most effective

% Agencies using

Average score of effectiveness (5=most)

After-care services for existing firms

100%

4.1

Sales representatives overseas

75%

4.0

Outsourcing LG to consultancy firms

50%

3.5

9  Source: Development Counsellors International (2017) “Winning Strategies”.

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12

 Diaspora inward investment targeting

13%

3.5

Conferences, seminars

100%

3.4

Inward Investment website 

100%

3.3

Inward FDI missions 

63%

3.3

Outward FDI missions

63%

3.3

Referrals from the national IPA

38%

3.3

Conventions, exhibitions

100%

3.1

Direct mail to targeted companies

63%

3.0

Outward trade missions 

38%

3.0

Source: Financial Times (2008) International IPA Survey, “Most Effective Investment Promotion Techniques”.

GRAPH 2.

 Source of Inward Investment Project Leads for US Economic Development Organizations (2016, percentage)

Source: Development Counsellors International (2016) Survey of Major US EDOs, “What’s working in Lead Generation”.

3.1.2