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Bog'liq
[N. Gregory(N. Gregory Mankiw) Mankiw] Principles (BookFi)

AD
1
to 
AD
2
.
The economy moves from point
A to point B. Output falls from 
Y
1
to 
Y
2
, and the price level falls
from 
P
1
to 
P
2
. Over time, as
perceptions, wages, and prices
adjust, the short-run aggregate-
supply curve shifts to the right
from 
AS
1
to 
AS
2
, and the
economy reaches point C, where
the new aggregate-demand curve
crosses the long-run aggregate-
supply curve. The price level
falls to 
P
3
, and output returns
to its natural rate, 
Y
1
.


C H A P T E R 3 1
A G G R E G AT E D E M A N D A N D A G G R E G AT E S U P P LY
7 2 3
C A S E S T U D Y
TWO BIG SHIFTS IN AGGREGATE DEMAND:
THE GREAT DEPRESSION AND WORLD WAR II
At the beginning of this chapter we established three key facts about economic
fluctuations by looking at data since 1965. Let’s now take a longer look at U.S.
economic history. Figure 31-9 shows data on real GDP going back to 1900. Most
short-run economic fluctuations are hard to see in this figure; they are dwarfed
by the 25-fold rise in GDP over the past century. Yet two episodes jump out as
being particularly significant—the large drop in real GDP in the early 1930s and
the large increase in real GDP in the early 1940s. Both of these events are attrib-
utable to shifts in aggregate demand.
The economic calamity of the early 1930s is called the 
Great Depression,
and
it is by far the largest economic downturn in U.S. history. Real GDP fell by 
27 percent from 1929 to 1933, and unemployment rose from 3 percent to 25 
To sum up, this story about shifts in aggregate demand has two important
lessons:

In the short run, shifts in aggregate demand cause fluctuations in the
economy’s output of goods and services.

In the long run, shifts in aggregate demand affect the overall price level but
do not affect output.
Real GDP
(billions of
1992 dollars)
1900 1910 1920 1930 1940 1950
1990
1960
2000
1970 1980
8,000
4,000
2,000
1,000
500
250
The Great 
Depression
The World War II
Boom
Real GDP
F i g u r e 3 1 - 9
U.S. R
EAL
GDP
SINCE
1900.
Over the course of U.S. economic
history, two fluctuations stand
out as being especially large.
During the early 1930s, the
economy went through the Great
Depression, when the production
of goods and services
plummeted. During the early
1940s, the United States entered
World War II, and the economy
experienced rapidly rising
production. Both of these events
are usually explained by large
shifts in aggregate demand.
N
OTE
: Real GDP is graphed here using a 
proportional scale.
This means that equal distances on the vertical axis
represent equal 
percentage
changes. For example, the distance between 1,000 and 2,000 (a 100 percent increase) is 
the same as the distance between 2,000 and 4,000 (a 100 percent increase). With such a scale, stable growth—say, 
3 percent per year—would show up as an upward-sloping straight line.
S
OURCE
: U.S. Department of Commerce.


7 2 4
PA R T T W E LV E
S H O R T - R U N E C O N O M I C F L U C T U AT I O N S
percent. At the same time, the price level fell by 22 percent over these four years.
Many other countries experienced similar declines in output and prices during
this period.
Economic historians continue to debate the causes of the Great Depression,
but most explanations center on a large decline in aggregate demand. What
caused aggregate demand to contract? Here is where the disagreement arises.
Many economists place primary blame on the decline in the money supply:
From 1929 to 1933, the money supply fell by 28 percent. As you may recall from
our discussion of the monetary system in Chapter 27, this decline in the money
supply was due to problems in the banking system. As households withdrew
their money from financially shaky banks and bankers became more cau-
tious and started holding greater reserves, the process of money creation under
fractional-reserve banking went into reverse. The Fed, meanwhile, failed to off-
set this fall in the money multiplier with expansionary open-market operations.
As a result, the money supply declined. Many economists blame the Fed’s fail-
ure to act for the Great Depression’s severity.
Other economists have suggested alternative reasons for the collapse in
aggregate demand. For example, stock prices fell about 90 percent during this
period, depressing household wealth and thereby consumer spending. In addi-
tion, the banking problems may have prevented some firms from obtaining the
financing they wanted for investment projects, and this would have depressed
investment spending. Of course, all of these forces may have acted together to
contract aggregate demand during the Great Depression.
The second significant episode in Figure 31-9—the economic boom of the
early 1940s—is easier to explain. The obvious cause of this event is World War
II. As the United States entered the war overseas, the federal government had to
devote more resources to the military. Government purchases of goods and
services increased almost fivefold from 1939 to 1944. This huge expansion in
aggregate demand almost doubled the economy’s production of goods and
services and led to a 20 percent increase in the price level (although widespread
government price controls limited the rise in prices). Unemployment fell from
17 percent in 1939 to about 1 percent in 1944—the lowest level in U.S. history.
W
ARS
: O
NE WAY TO STIMULATE AGGREGATE DEMAND


C H A P T E R 3 1
A G G R E G AT E D E M A N D A N D A G G R E G AT E S U P P LY
7 2 5
T H E E F F E C T S O F A S H I F T I N A G G R E G AT E S U P P LY
Imagine once again an economy in its long-run equilibrium. Now suppose that
suddenly some firms experience an increase in their costs of production. For ex-
ample, bad weather in farm states might destroy some crops, driving up the cost
A
S WE HAVE SEEN

WHEN PEOPLE CHANGE
their perceptions and spending, they
shift the aggregate-demand curve and
cause short-run fluctuations in the
economy. According to the following
article, such a shift occurred in 1996,
just as the presidential campaign of that
year was getting under way.

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