Human resource management practice I also available by michael armstrong

Employee turnover index

The  employee  turnover  index  as  set  out  below 

(sometimes  referred  to  as  the  employee  or  labour 

The  Ordnance  Survey  was  finding  it  difficult  to  recruit  

technological  and  commercial  staff  of  the  right  calibre  

and it was therefore decided to deal with the problem by 

conducting an employer branding exercise.

Objectives

The objectives of the exercise were to:

 

●

improve external perceptions of Ordnance Survey as 

an employer;

 

●

get recruitment campaigns ‘right first time’;

 

●

reduce recruitment costs;

 

●

attract and recruit high-quality people, especially in 

technology and commercial areas;

 

●

unlock people’s potential to deliver great performance;

 

●

match the employee experience to the organization’s 

strong corporate brand.