Why is the local supermarket my third choice for produce?
Supermarket produce is not as fresh as farmers’ market fare.
Some items are coated or treated to give the appearance of freshness.
Supermarket produce typically loses nutritional value as it is transported from far away.
Produce in supermarket tends to come from large producers who use heavy pesticides and petroleum-
based fertilizers to provide “perfect” specimens for the consumer.
Produce in supermarkets tends to be varieties that ship well, but don’t necessarily taste good.
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