Creating Your Web Pages

Why do I need a Web site?

• Reduction of printing costs can be realized in many situations
• Brochures
• Newsletters
• Customer information sheets
• Hand outs
• Many of these items are given to customers - but end up in a file or in the garbage!
• Directing a customer to a link on your Web site saves time, money and can be eco-friendly.

What can a Web site do for ME?

• A Web site can lead to…
• More customers
• Increased awareness of your business
• Both inside and outside of the local community!
• More credibility
• For today’s younger generation, having a Web site means a business is “legitimate.”
• A reduction in marketing / advertising costs

What type of information goes on a Web site?

• Contact Information (phone number, email)
• Business hours
• Background information about your business
• Product / Service Information
• Any information that may be valuable to your customer
• This enhances your image by helping your clients to better understand your business and to allow potential customers to make a more informed decision.

Hispanic business Web site examples

• Nuño Bros is a market in Santa Ana, CA that specializes in beef products, tortillas and specialty tacos.
• Their Web site shows lots of examples of their meat and produce, and also provides a map of their location.

• http://www.nunobros.com/spanish/spnhome.htm

Hispanic business Web site examples

• Casa Ramirez is an art gallery in Texas that caters to clients who are interested in purchasing art.
• They specialize in the Latino culture.
• They also cater to artists who would like to display their work in their gallery.

• http://cr.bjakub.com/index.html