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Part 3  Implementation David Snowden’s Cognitive Edge



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[Chaffey, Dave] Digital business and E-commerce 2nd book

Part 3  Implementation

David Snowden’s Cognitive Edge (

www.cognitive-edge.com

) Blog by ex‑IBM knowledge 

management expert.



Information Research – an International Journal (

http://informationr.net

) An open online 

journal focussing on information and knowledge management moderated by staff at the 

Department of Information Studies, University of Sheffield.

KMWorld (

www.kmworld.com

) A portal focussing on Knowledge Management and 

Business Intelligence.

Web links

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7/22/14   1:28 AM



11

Analysis and design

➔ 

Analysis for digital technology 



projects 521

➔ 

Process modelling  522



➔ 

Data modelling  531

➔ 

Design for digital business  536



Focus on . . .

➔ 

 User-  centred  site  design  538



➔ 

Security design for digital 

business 572 

11.1

 

 Providing an effective online 



experience for local markets 570

Chapter at a glance

Main topics

Case studies

Learning outcomes

After completing this chapter the reader should be able to:

● 

Summarise approaches for analysing requirements for digital 



business systems

● 

Identify key elements of approaches to improve the interface 



design and security design of e-commerce systems

Management issues

Analysis and design of digital business systems raises these issues 

for management:

● 

What are the critical success factors for analysis and design of 



digital business systems?

● 

What is the balance between requirements for usable and secure 



systems and the costs of designing them in this manner?

Links to other chapters

The main related chapters are:

● 

Chapter 10 places analysis and design into the context of change 

management for digital business as shown in Figure 10.6

● 

Chapter 12 – the sections on measurement and marketing 

research show how the effectiveness of analysis and design are 

evaluated

The following additional case studies 

are available at  




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