A01 chaf6542 06 se fm indd

Investment appraisal

In the digital business context, investment appraisal can refer to:

1 

Overall levels of spending on information systems to support digital business.

2 

Decisions about which business applications to invest in (portfolio analysis).

3 

Assessment of the cost/benefit for individual applications.

The influence of IS managers

‘ Board-  level  representation  for  IS 

managers is essential in the digital 

business era.’

Debate 5.2

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Chapter 5  Digital business strategy

Table 5.12

Different elements of IS strategy

IS strategy element

What needs to be specified