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[Chaffey, Dave] Digital business and E-commerce 2nd book


partner systems

 



B2B exchanges and intermediaries

Section on technology options and 

standards for supply chain management 

in Chapter 6

How do we publish and manage 

content and data quality?

How are content and data updated so 

that they are up to date, accurate, easy 

to find and easy to interpret?

Web content management, blogs and 

feeds are introduced in this chapter and 

in more detail in Chapters 11 and 12

How do we manage employee 

access to the Internet?

Staff can potentially waste time using the 

Internet or can act illegally

Covered in Chapter 11 in ‘Focus on 

Security design for digital business’

How do we secure data?

Content and data can be deleted in error 

or maliciously

Safeguards are described in Chapter 11

 Real-  world  Digital  Business

Creating dynamic personalisation software




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