1. Service Quality: Definition, Importance and Implementation


Improves company reputation



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Improves company reputation


If your organization is continually participating in social initiatives, it gives an impression to customers, investors and the world as a whole that your organization is financially viable. This, in turn, can attract new investors and investors alike.

Improves profitability and value


In many cases, companies find that when they introduce more energy-efficient methods and begin recycling they actually cut operational costs and benefit the environment. Social responsibility also increases transparency with investment analysts, shareholders and community members, which in turn improves the company's reputation and increases the overall value.

Disadvantages of social responsibility


While corporate social responsibility is generally advantageous for organizations, there are a few drawbacks. Here are the primary disadvantages to consider:

Costs money to implement


While large organizations can afford to allocate a budget to corporate social responsibility reporting, this can be financially taxing on smaller organizations. While smaller companies can use social media to share any social responsibility policies or initiatives with customers and community members, monitoring these channels takes time and resources. It may require the company to hire extra employees to manage the process effectively, which can be challenging for small businesses.

Impacts profitability


A company has a fiduciary duty to its shareholders and costly social responsibility initiatives can impact this directly. This conflict can be challenging for managers, who may feel compelled to choose between socially responsible decisions or initiatives and focusing on the company's profitability.

Greenwashing


In some cases, social responsibility initiatives have been used as a ploy to improve a company's image even though no real change has been made. For this reason, it's important to consider what social responsibility initiatives you're going to take and evaluate the impact that they will have on the organization.

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