Uzbekistan state world languages university d. U. Ashurova m. R. Galieva

Aesthetic: All that’s beautiful drifts away like the waters (W.B.Yeats);

Imagery is characterized by its relevance to the human who is the bearer of language and culture. It is acknowledged that the human in the great diversity of his social, cultural and individual activities, his mentality and consciousness, his behavior and psychology are in the focus of attention of any culture. Therefore all possible characteristics inherent in the human nature and their linguistic externalization are of certain interest for Linguoculturology. There is a multitude of aspects and features the human can be characterized by: “features of the character”, “mental abilities”, “social activities”, “gender characteristics”, etc.

In accordance with the aims of this section, we shall consider the image-schemas, representing both positive and negative features of the human, his social status, mental abilities. It is of interest to note that presentation of negative characteristics to a great extent prevail over positive ones. The following table illustrates image-schematic representations characterizing the human according to some parameters: