Tourism impact research methods and case studies



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Study on Tourism Planning Tourism impacts Research methods and case studies (week 4)

Costs of mega events

Negative impacts are often ignored prior to hosting the mega-event, 
while expected benefits are glorified

Studies suggest that residents do not regard the environmental damage

price inflation and an increase in local tax to construct the facilities 
required to host the event

Often mismanagement of funds (corruption)

Traffic congestion

Increased crime

negative influence on traditional family values

Cultural commercialization 

Conflicts between the host community and visitors

Destruction of the physical and natural environment


TOURISM IMPACTS: CASE STUDY 2
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Methods

Data collected twice: before and 3 months after World Cup in 
2002

Respondents were selected from a number of cities in Korea

Data were gathered at subway stations, train stations, bus 
terminals, restaurants, hotels, and city halls

1/5 passing by people responded

Convenience sampling (selection bias)

Sample size = 811 people (378 before and 453 after the games) 


TOURISM IMPACTS: CASE STUDY 2
21


TOURISM IMPACTS: CASE STUDY 2
22
Results

Significant perceptual change in South Koreans’ perceptions of pre- and 
postgame impacts

Expected benefits had higher values than perceived benefits 

high 
expectations about the benefits that were not met

Differences: ‘benefits of cultural exchange’’ followed by ‘‘economic benefits’’ 
and ‘‘natural resource and cultural development’’.

The ‘‘economic benefits’’ had the lowest mean (largest gap)

Traffic congestion, and price increases did not occur as much as the residents 
expected

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