Toshkent davlat iqtisodiyot untversiteti m. S. Qosimova, M. A. Yusupov

Part  II.  Marketing  principles,  goals,  functions  and  types...................................................23
2.1.The  main  principles of marketing.....................................................................................23
2.2..Marketing functions and significance of its activity......................................................... 24
2.3.  Marketing goals.................................................................................................................... 25
2.4.  Condition of demand and  marketing types according to its development....................28
Brief conclusions.........................................................................................................................31
Questions  for control  &  discussion.......................................................................................... 31
Main literature............................................................................................................................31