Title Introduction Friendship Body and mind Studying abroad Review science and technology at home Back to nature Communication Review Business management Young people's rights Community matters Review British culture Crime detection Travel Review 4 Practice test Answer



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In the opposite text, underline the words that refer to types of messages. Don’t use a dictionary.
Then find words that mean:
1 ........................................ : unwanted emails sent to a large number of people, as a way
of advertising
2 ........................................ : the practice of a company paying for its product to be placed
in a clear position in a film or television programme as a form of advertising
3 .........................................: 
very large signs on which posters are displayed
4 .........................................: 
a small printed notice, usually distributed by hand, which is
used to advertise a particular company, service or event
5 .........................................: 
pieces of wood that have been painted w ith pictures or words
and which give some information about a particular place, product or event
6 .........................................: a person who acquires goods and services for his or her own
personal needs
7 .......................................: 
a small window containing an advertisement that appears on a
computer screen
Get Ready for IELTS: Reading


Unit 6
It's impossible to avoid advertisements. In our homes, newspaper, magazine and television 
ads compete for our attention. Posters, billboards and flyers greet us the m oment we walk 
out the door. Advertising agencies stay busy thinking up new ways to get our attention.
We have company logos on our clothes. Our email is full of spam, and pop-ups slow 
us down as we surf the Web. Product placements sneak into film s and TV shows. 'Ad 
wrapping' turns cars into moving signboards. Advertisers have even tried advertising in 
TV commercials in a subliminal way (affecting your mind w ithout you knowing it). It's no 
wonder that this is called the consumer age.

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