Industrial Revolution[edit]
William III and Mary II Presenting the Cap of Liberty to Europe, 1716, Sir James Thornhill. Enthroned in heaven with the Virtues behind them are the royals William and Mary who had taken the throne after the Glorious Revolution and signed the English Bill of Rights of 1689. William tramples on arbitrary power and hands the red cap of liberty to Europe where, unlike Britain, absolute monarchy stayed the normal form of power execution. Below William is the French king Louis XIV.[176]
The Industrial Revolution began in Britain due to the social, economic and political changes in the country during the previous centuries. The stable political situation in Britain from around 1688 following the Glorious Revolution, in contrast to other European countries where absolute monarchy remained the typical form of government, can be said to be a factor in favouring Britain as the birthplace of the Industrial Revolution.[177] Aided by these legal and cultural foundations, an entrepreneurial spirit and consumer revolution drove industrialisation in Britain.[178] Geographical and natural resource advantages of Great Britain also contributed, with the country's extensive coast lines and many navigable rivers in an age where water was the easiest means of transportation. Britain also had high quality coal.
Historian Jeremy Black states, "an unprecedented explosion of new ideas, and new technological inventions, transformed our use of energy, creating an increasingly industrial and urbanised country. Roads, railways and canals were built. Great cities appeared. Scores of factories and mills sprang up. Our landscape would never be the same again. It was a revolution that transformed not only the country, but the world itself."[177]
Josiah Wedgwood was a leading entrepreneur in the Industrial Revolution.
Pottery manufacturer Josiah Wedgwood was one of the most successful entrepreneurs of the Industrial Revolution. Meeting the demands of the consumer revolution and growth in wealth of the middle classes that helped drive the Industrial Revolution in Britain, Wedgwood created goods such as soft-paste porcelain tableware (bone china), which was starting to become a common feature on dining tables.[177] Credited as a pioneer of modern marketing, Wedgwood pioneered direct mail, money back guarantees, travelling salesmen, carrying pattern boxes for display, self-service, free delivery, buy one get one free, and illustrated catalogues.[179] Other important figures in marketing and advertising in the 18th and 19th centuries were Thomas Chippendale, the London cabinet-maker who in 1754 produced the "first comprehensive trade catalogue of its kind",[180] and Thomas J. Barratt, who became the first brand manager of a company (Pears soap) in 1865. In 1882, English actress and socialite Lillie Langtry was recruited by Barratt to become the poster-girl for Pears (which included putting her "signature" on the advertisements), as she became the first celebrity to endorse a commercial product.[181]
Described as "natural capitalists" by the BBC, dynasties of Quakers were successful in business matters, and they contributed the Industrial Revolution in Britain. This included ironmaking by Abraham Darby I and his family; banking, including Lloyds Bank (founded by Sampson Lloyd), Barclays Bank, Backhouse's Bank and Gurney's Bank; life assurance (Friends Provident); pharmaceuticals (Allen & Hanburys); the big three British chocolate companies Cadbury, Fry's and Rowntree); biscuit manufacturing (Huntley & Palmers); match manufacture (Bryant and May) and shoe manufacturing (Clarks). With his role in the marketing and manufacturing of James Watt's steam engine, and invention of modern coinage, Matthew Boulton is regarded as one of the most influential entrepreneurs in history.[182] In 1861, Welsh entrepreneur Pryce Pryce-Jones formed the first mail order business, an idea which would change the nature of retail. Selling Welsh flannel, he created mail order catalogues, with customers able order by mail for the first time, and the goods were delivered by railway.[183]
Cars[edit]
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