The Teachers' Animation Toolkit

Recommended Animators
p. 150.)
WORKSHEET: WHO MAKES ANIMATIONS?
Teachers’ note:
This exercise is designed to provide students with an insight into the 
many different job roles within the animation and fi lm industry.
View the end credits of a popular animation. Ask the students to 
research a particular job or role in the making of the fi lm that they 
saw in the credits (e.g. director, producer, animator, script writer 
sound designer).
Ask each student to make an information leafl et about the job role, 
in the form of a job description. Invite students to describe this role 
to the rest of the class.
Materials:
Data Projector, whiteboard or screen and sound, exercise books, 
pens
Resources:
See previous exercise

---

46
The Teachers’ Animation Toolkit
WORKSHEET: PITCHING AN IDEA
Teachers’ note:
This exercise provides an excellent structure to help students devise 
an idea and outline treatment for their animation project. It need not 
be used solely in this context, as the format will help in the planning 
of any fi lm or animation. It also encourages students to work and 
think as a team to pitch their treatment to a panel of commissioning 
editors.
Divide the class into groups of fi ve to six students. Set each group 
the task of designing a treatment for a pilot for a new series of 
animated shorts for a children’s channel. Their plans should then be 
presented to another group acting as commissioning editors for the 
children’s television channel.
When presenting their treatment or ‘pitch’, the production teams 
should try to structure their presentation and ideas for maximum, 
persuasive effect.
Questions the commissioning editors might ask:
Why did you choose this target audience?
What do you think they will like about the animation?
How will the content and subject matter engage the 
audience?
What do you think makes your idea suitable for and attractive 
to the target audience?
How will you get people to watch your fi lm?
How will it be marketed?
How does the idea relate to other children’s animations 
already being screened? What makes it different?
What factors did you consider as you planned your product?