The role of feedback



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THE ROLE OF FEEDBACK

THE ROLE OF FEEDBACK

What is Feedback The observation of the receiver’s response is called feedback. In other words, the part of the receiver’s response communicated back to the sender is called feedback. Actually it is the amount of response of the receiver that reaches to the sender. It enables the sender to evaluate the effectiveness of the message. Some definitions on feedback are given below-According to Bartol & Martin, “Feedback is the receiver’s basic response to the interpreted message”.

  • What is Feedback The observation of the receiver’s response is called feedback. In other words, the part of the receiver’s response communicated back to the sender is called feedback. Actually it is the amount of response of the receiver that reaches to the sender. It enables the sender to evaluate the effectiveness of the message. Some definitions on feedback are given below-According to Bartol & Martin, “Feedback is the receiver’s basic response to the interpreted message”.
  • In the opinion of Bovee & Others, “Feedback is a response from the receiver that informs the sender how the communication is being received in general”.

What is Feedback

  • What is Feedback
  • From the discussion, we can say that feedback is a system where the reaction or response of the receiver reaches to the sender after he has interpreted the message. Feedback is inevitably essential to make two way communication effective. In fact, without feedback in communication remains incomplete.

Feedback defined

  • Feedback defined
  • The term ‘feedback’ is used to describe the helpful information or criticism about prior action or behavior from an individual, communicated to another individual (or a group) who can use that information to adjust and improve current and future actions and behaviors.
  • Feedback occurs when an environment reacts to an action or behavior. For example, ‘customer feedback’ is the buyers’ reaction to a company’s products, services, or policies; and ’employee performance feedback’ is the employees’ reaction to feedback from their manager – the exchange of information involves both performance expected and performance exhibited.

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