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Other religious, traditional, and informal holidays celebrated in the United States

Cinco de Mayo performers at the White House

In addition to the federal/national holidays, many religious, ethnic, and other traditional holidays populate the calendar, as well as observances proclaimed by officials and lighter celebrations. These are rarely observed by businesses as holidays (Except for Easter and most often also on Good Friday);^[10] indeed, many are viewed as opportunities for commercial promotion. Because of this commercialization, some critics apply the deprecatory term Hallmark holiday to such days, after the Hallmark greeting card company.