The 5 am club

The 20/20/20
Formula
. We’re finally here. We’re finally ready to calibrate your morning
routine so you both materialize your promise for genius and lead a life of
limitless joyfulness. You’ll so love what you’re about to hear. The rest of your
life will never be the same,” the illustrious industrialist declared.
As the sun slowly ascended, for the first time a tattoo could be seen on the
back of the billionaire’s left hand. It had numbers on it. They simply read
“20/20/20.”
The rays of light congregated over his head to give the appearance of a
halo. The entire scene was ethereal. You would have been impressed.
“Is that new?” wondered the artist, showing a clear curiosity. “Didn’t
notice it before.”
“Yep,” responded the tycoon. “I had someone in Trastevere do it for me
last night. Cool, right?” spoke the billionaire, appearing as innocent as a
newborn.
“Sort of,” pronounced the artist as he let out a monstrous yawn, then
sipped from a takeaway cup of coffee. “Great coffee here in Italy,” he added.
“Well, the tattoo is temporary,” admitted the billionaire. “I got it because
today’s 
The 20/20/20 Formula
day. It really is one of the most important of all
our training days together. I feel blessed to be here with you two. I’m starting
to feel we’re family now. And to be back in Rome is so incredibly special. I
stopped coming here after my wife, Vanessa, passed away. Just hurt too much
to be here without her,” he confessed, before looking away.
Stone Riley then dug into a pocket of his sweatpants and pulled out a

---

wishbone. He carefully placed the object on one of the steps that had a series
of mysterious drawings on it. Just so you know what it looked like, it looked
like this:
The billionaire asked his two guests to make a wish, before instructing
them to pull it apart as a sign of good luck.
“I brought this to our session this morning not only to create even more
great vibes for you cats,” continued the billionaire. “I also want you both to
remember that a wishbone without a backbone doesn’t really get you very
far,” he explained.
“Sort of the ‘part-time commitment delivers part-time results’ insight we
learned earlier?” queried the artist.
“And the ‘no idea works without doing the work’ insight,” reinforced the
entrepreneur as she did a yoga stretch into the increasing sun.
“Sort of,” replied the billionaire. “I know you both long to lead
productive, excellent, happy and meaningful lives. Being a member of The 5
AM
Club truly is the one habit—of all possible habits—that will guarantee this
mighty ambition comes true. It’s the single-finest practice I’ve ever
encountered to translate the intentions of living gloriously into an everyday
reality. Yes, dreams and desires are just wishbones. Rising before daybreak is
your backbone to get them done.
“The power of getting up early really comes from the daily application of
The 20/20/20 Formula
,” the magnate continued. “And you’re now just a few
seconds away from being exposed to this astonishingly potent morning
routine.”
“It really is about time!” said the artist as he put on his own green-lensed
sunglasses to shield his eyes from the light which was now beginning to wash
into the empty spaces around the Spanish Steps and down onto the
cobblestoned square that features a famous fountain built around Bernini’s
sculpture of an old boat.

---

“Give me a hug before we get going, people!” bellowed the billionaire
affectionately as he embraced the artist and entrepreneur. “Welcome to my
beloved Roma!” he added as the song “Come un Pittore” by the group Modà
began to play from an open window of a nearby apartment. A curtain hung
out of it, flirting with the soft breeze.
“Okay. Let’s rock this piece. Please know that your creativity,
productivity, prosperity, performance and usefulness to the world as well as
the quality of your private life won’t transform by simply rising at 5 
AM
alone.
It’s not just rising early that makes this regime so powerful. It’s what you do
over the sixty minutes after you wake up that makes The 5 
AM
Club so game-
changing. Remember this: your Victory Hour gives you one of life’s greatest
windows of opportunity. As you now know, the way you start your day
dramatically influences how it unfolds. Some people get up early but destroy
the value of their morning routine by watching the news, surfing online,
scanning social feeds and checking messages. I’m sure you both understand
that such behavior comes from the need for a quick pleasure rush of dopamine
—an escape from what is truly important. This way of acting causes members
of the majority to miss out on doing the things that would allow them to
leverage the quietude of this special time to help them maximize greatness so
awesome days show up consistently.”
“And as we create each day, so we craft our life, right?” asserted the artist,
confirming a key piece of information he’d learned on the beach of the
billionaire’s oceanfront compound. “That’s