Sustainable Forest Management, Biodiversity and Livelihoods: a good Practice Guide

Communication, education and public awareness

• One of the core principles of Sustainable Forest Management (SFM) is that it reflects a diverse range of societal values in reference to forest conservation and use.
• Public awareness raising and communication activities play a critical role in informing and educating the public, thereby allowing them to more effectively participate in SFM decision-making.
• SFM requires the support at varying times and places from different government departments, NGOs, indigenous and local communities, business and industry, scientists, women’s groups, youth, and community-based groups.
• To work with these different groups, communication, education and public awareness (CEPA) are crucial instruments to build trust, understanding and shared agreements for action and to reduce conflict.
• CEPA is needed to help people work together and innovate, and spread information, knowledge, values and goals.

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